Monday, October 28, 2013

#randompost: Curse of Knowledge

"When sharing ideas we have a tendency to slip into jargon. To talk in ways that only insiders can understand. We know so much about the idea that we assume others do as well. So we go into all the nuances and complexity. Without realizing that we’re losing our audience along the way. It’s called the curse of knowledge.KISS – Keep It Simple, Stupid"-Jonah Berger-

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